Poro Long Drink
Brand identity and web store development for a Finnish RTD brand
Introducing Finland's Best-Kept Secret to the UK Market
Challenge
From Helsinki to London: Building a Nordic Beverage Brand for the UK
Poro Long Drink is a Finnish ready-to-drink brand entering the UK market. We created its brand identity and creative concept, and designed and built its Shopify store.
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Results
The Finnish Badly Kept Secret: A Brand Built on Intrigue
We built Poro Long Drink around one idea: the Finnish badly kept secret. It sparks curiosity while staying true to the brand's Nordic roots. What we delivered Brand identity and guidelines: a modern Nordic visual system, clean, uplifting and distinctly Finnish. Creative concept: the Finnish badly kept secret, and the messaging that positions Poro as an inclusive, optimistic choice. Shopify store: designed and built for a clear, easy shopping experience. Advertising visuals: including the billboard shown above.
